marketing tips
Five Tips for Identifying Your Ideal Client
Before starting any marketing campaign you MUST know who you want to reach. Without this critical information, no matter how much time you spend creating your marketing materials, your efforts will undoubtedly fall short of the mark. Want to see better results? Identify your choice client first and then create marketing messages that will solve [...]
How to Avoid Selling and Still Attract More Business
Wouldn’t it be great if clients came to you ready to hire you or buy your products? Can you imagine no longer feeling anxious sitting through awkward sales presentations or pitches? I know, it sounds too good to be true, right? Honestly, it’s not!
You can avoid "selling" altogether when you understand two simple things. First, and most importantly, marketing [...]
Does Your Email Signature Double as a Marketing Tool?
One quick, simple and free way to promote your business is by making the most of your email signature.
An email signature is the basic information about you and your business that is positioned beneath your name at the end of your emails. (See mine at the bottom of this article for an example.)
Since email communication is [...]
Writing Sales Copy is Simple When You Follow These 10 Rules
When it comes to writing sales copy there seems to be a lot of apprehension, fear and false perceptions surrounding this critical topic…
How to Use Social Networking as a Marketing Strategy
Do you wonder if social networking is just a bunch of hype…?
